Are you ready to find out what's really going on with your marketing?
Marketing Diagnostic: What you need to know now
What is a marketing diagnostic session?
A marketing diagnostic session is an evaluative meeting in which we identify the strengths, weaknesses, and opportunities of your current situation or plans. This 30-minute meeting is formatted to surface the key metrics and significant information that determines your potential for success.
Imagine going to the doctor to find out why you feel tired, sluggish, or you have headaches all the time. Your doctor asks you a lot of questions, weighs you, takes your temp, and then gives you her diagnosis, followed by a prescription (which could include changes in diet, exercise, vitamins, or even drugs or surgery).
That is exactly what this meeting is like but you get to keep your clothes on, and there are no scales or thermometers to worry about. We look at what's going on, what's wrong, and then you get a prescription for how to fix the problems.
Please note that we don't "fix the problem" in this meeting, rather we identify the real problems as well as the solution(s). Some fixes are easy, but most will take time, attention, and effort to get on track.
How does it work?
First, you schedule your session by calling my office at 360-882-1298 to book your time, or you purchase the meeting through the online form below.
Once our meeting date and time is confirmed, either by phone or email, you will receive a confirmation email with a list of questions to answer before our meeting. These questions are essential for your preparation. Why do YOU need to be prepared? Because you want to get the most from your meeting, and advance preparation is the best way to insure that you get all the value that can be packed into your meeting.
Please note that this meeting is not a strategy meeting, but a diagnostic. You will walk away from this meeting with an overview of the health of your marketing, including a list of what needs to be done to improve your marketing.
Can this meeting be recorded?
Yes, the phone meetings are recorded, and you receive a link to download an MP3 of our time. Although I don't record meetings in my office, you are welcome to bring an audio recording device of your own.
What you get: A private session with my full attention with my frank evaluation of where you are now, what will happen if nothing changes, and suggestions (my "prescription") for strengthening your marketing programs going forward; an audio recording of the session if you wish (this option is only available for meetings by phone); a follow-up email with a link to the audio of your session; other resources as needed/requested.
Format: One private meeting by phone or at my office
Date/Time/Place: Use my appointment system to schedule your private meeting at your convenience. Your meeting can happen virtually (by phone or web) or in my downtown Vancouver office.
Ideal for: Small office / home office, service and retail micro (one to two people) businesses who are launching a new product, service or event, wish to have their plans vetted and/or evaluated by a bonafide master marketing professional.