=> NEW Membership Model webinar + on-site networking training + more...
Boost Profits with Membership
Hey,
Want to boost your revenues by adding a membership option? Membership marketing can be profitable, but it takes a surprising amount of effort to do it right.
In this helpful class, you'll get:
the 3 essential keys to success for small business membership
the top 9 membership model revenue streams
what to expect in monthly revenue
Join me on Thursday for the April marketing webinar: The Membership Model Profitability Blueprint. I will be LIVE from 10-11 AM with a slide show, notes and answers to your questions. $25 registration includes audio, video, slides + notes.
=> Need to know info for the week of March 26, 2018 at the DIY
Where to Find Our Marketing Classes
Member, looking for the recording of a recent (or not so recent) class? There are dozens of classes available in our library--and you have access to them all!
Find all DIY classes in the Marketing Classes section of the Members Only area of the membersite. Here's a handy link: Marketing Classes
Each class has a page with the audio and video recordings for you to download. You can also download notes and the slideshow (especially helpful for visual learners).
Tip: Download the audio or video for easy watching/listening on your own schedule.
Inspiration Weekend 10, our annual members-only conference, happens on September 28-29, 2018. Here are three things that are different about this year:
1. Location: We will spend two days at the comfortable McMenamins' Kennedy School. This quirky space is perfect for inspired thinking with no worries or distractions . Plus there is convenient all-day off-street parking.
2. Lunch: After years box lunches (which we loved sometimes), we're going back to a buffet. What's different is that all attending members get a say in what that buffet includes!
3. Space: Our classroom, where most of our activities happen, is spacious and inviting. Everyone gets a great seat and a window view! We also will have a second room for space to retreat when we need a break.
More details are coming in April. If you haven't got your ticket yet, you can reserve your place now. Only 19 seats left!
Knowing what to do to market your business is one thing, but getting it done can be a challenge! What happens when motivation fails, you have questions, or need feedback?
You are not alone. You got us, babe! We're in our Facebook group, and in our meetings.
And this week you get three times the support. Monday Action Call, Wednesday Marketing Coaching, or Friday virtual Mastermind.
The one thing you can count on 2018: I will be here for you. We can do it--together!
Have you been to a virtual Mastermind meeting yet? You may be surprised at how much we cover, and what you'll take away from the meeting!
This week, we'll be drilling down on the qualifying question from the Rock Star Introduction, plus we do a little show-and-tell with Marketing MAPs. See details here: Mastermind Meetings
This meeting will not be recorded. If you want to record it yourself, be prepared to use Loom (useLoom.com), my secret tool for stealth recording.
=> Video scripting seminar + Mastermind meeting + more...
I Wrote a Video Script for You!
Hey,
You know you need video, so we're not going to discuss why video is necessary to your online promotion. What you may not know is what to say or how to say it in your marketing videos. Yes, promotional marketing videos like commercials, not content videos like classes.
Is not knowing what to say on your video holding you back? Using a simple script makes it easy to make your point and move your audience to take the next step.
And I've already written one script for you! In this helpful class, you'll get:
tips for creating engaging marketing video script copy--with examples!
an insider hack for shooting live with a script
a basic script template to swipe and use now
Join me right after the Mastermind meeting at 12 PM (noon) at the DIY Marketing Center on Friday, March 9th.
"I wanted to take a quick minute to say thank you for all your advice on the call this morning. I feel very blessed to have you in my life and on my team with all your brilliant ideas and support. Thanks for being you. And, thanks for collecting such amazing people into the SOHO community. It really is inspiring to listen to and to be around people who are walking the walk and getting things done." ~Connie Dorigan, CPC, www.dorigan.com
"Thank YOU!! It was a very relevant and reassuring meeting with you. I have so much more focus, motivation and enthusiasm around our business since the beginning of the year when I took the time to contemplate, strategize and plan. And it already seems to be paying off – literally!" ~ Jennifer Corio, www.cobaltdesignworks.com
"Thanks for putting together such a great group, Ronnie, where I can actually say my business grew 61% in one year because of ideas and support I received through SoHo MM!!" ~Victoria Cook, ACC, www.TheGuiltFreeCoach.com
"Can't brag enough about 500% business growth for 2 years in a row because of the Masterminders :-)" ~ Berry Kruijning, www.coachcrowning.com
"Mastermind has helped me double my income and cut my expenses in half." ~ Brandie Kajino, www.SoHoSolutionist.com
Am I ever delighted with the Mastermind group. My first month's value was worth the cost of the entire year's participation!! ~ Tammy Cook, www.RenaissanceMinds.com
"And speaking of impressed, you too, continue to impress me. I LOVE the inspiration calls, for their inspiration and for their accountability. So thank you." ~ Connie Dorigan, www.dorigan.com
"I enjoy and appreciate all the attention and the direction of the new Marketing Mastermind. I notice your added energy and focus and find value in it. Hearing the same things in different ways allows the information to integrate more fully. After listening to you, I am ever more understanding of the dance between listening and sharing. When you speak, there is the intertwining of your years of experience. I am gradually learning the various pieces that you put together so skillfully and gracefully. Then you top it off with your powerful strength of ideation." ~ Caron MacLane, Circle Coach & Consultant, www.CaronCircleCC.com
"You treat everyone as if they are the only person in the room. I have recommended you to my good friends and will continue to spread your name. I was impressed by your generosity of information, and your grace throughout your greetings, meetings and farewells." ~ Tammy Sanderson
"The MasterMind weekend was truly inspirational. I felt as if I had been wearing blinders, and they were suddenly gone. It opened my eyes to the possibilities of where my business can go, and how to get there." ~ Holly Stokes, The Brain Trainer, NLP Coach, www.ExpandingPotentials.net
"You're such a great coach and I've learned so much. Thanks for everything!" ~ Darlene MacAuley, www.AustinHypnobabies.com
"I really enjoyed the marketing workshop on Saturday. I learned SO much. You are a fabulous presenter: knowledgeable, friendly, caring and more! I am excited about implementing new strategies for my business." ~Paula Rudberg Lowe, Expressions
"I learned so much in the marketing mastermind class as well as in our one-on-one sessions. I got exactly what you promised: a great plan and a clear vision of my business and marketing. It was truly worth the time and money!" ~Valerie Warren, Streamline Solutions
"I just finished my marketing plan. I can't believe how easy it was after your class...I can't believe I actually have a marketing plan put together. Good gracious, I'd read quite a few marketing books and took notes, but then all I had was a computer file with a lot of notes. Now, after your one-hour class--and the Friday deadline--I actually wrote it down and even went through some of those notes while I did it. Wow. I can't believe I did it! Thanks so much, Ronnie. You're terrific!" ~Julie McDonald Zander, Chapters of Life Memory Books, www.chaptersoflife.com
"You are an amazingly generous soul who is helping small businesses like mine by your emails and the very approach that you take to business. Thanks for being such a help!" ~Sharon Silver, Center for Conscious Parenting
"I can't tell you how much I've gotten from working with you. Our private session just now was very helpful and I WILL make those calls this week and next. "~Michele M. Downey, MBA, RD, Food Marketing Consultant, http://www.mmdowney.com/
Business Definitions
Marketing: The art and science of attracting, acquiring, and retaining clients profitably.
The purpose of marketing is revenue.
The process of marketing is relationships.
The practice of marketing focuses on market, message, and media.
The path of marketing is know, like, trust, try, buy, refer.
SoHo Business: A small office or home office-based business.
Micro Business:Usually a sole proprietor, freelancer, consultant or independent professional. Can be full- or part-time, working from home office, outside office, creative, loft, mobile, retail or manufacturing space.
Small Business:Less that 100 employees and/or $2 million in revenue per year.
Medium Business:More employees, and more revenue.
Big Business:I think we all know the answer to this one.
Free & Low Cost Marketing Education for Small Business
This site contains content that reflects the strong opinions, direct style and sense of humor of a master marketing coach that may not be appropriate for all readers. If you are easily offended, committed to defending your lack of success with excuses, or otherwise closed-minded, please DO NOT read the free articles, use the great tools, or avail yourself of the terrific advice and suggestions found on this website.
Busy busy busy week!
