Hey Rock Star, do you wanna be interviewed in the newspaper (or a magazine, or a blog, or whatever)?
Here's a great resource for you: HARO - Help a Reporter Out. This is a free service provided by Peter Shankman that sends out queries from reporters, editors, and content providers looking for people to quote (that could be YOU, baby).
All you have to do is sign up to get his emails, and you may find yourself being quoted in the media.