Ladies and gentlemen, I am thrilled to announce the addition of a fantastic property to the SoHo Marketing Institute's business development roster!
It gives me great pleasure to present Jim Lorentzen's Soft Selling Sales Training
to the world.
My dear friend and mentor Jim Lorentzen created the Soft Selling Sales Training
program in 1983 after a very successful 20+ year career in sales and management. Influenced by the top trainers of this and previous generations, Jim polished his class until it is truly the cutting edge of sales training. The techniques he developed are powerful--yet they're still soft selling
That means you'll make more sales without pressuring your prospects, without feeling guilty, and without compromising your own spiritual values. You'll learn to sell successfully because you'll sell professionally, with integrity, dignity, and pride.
To me (yes, I took Jim's training
), Soft Selling
was perfect because it showed me how to leverage my strong spiritual values into the selling process, which virtually eliminated all fears and dislike for selling that I'd ever had, because now I see sales as service--a huge shift for me, and a distinction that has changed how I work.
Soft Selling classes
ran continuously until his retirement three years ago, and the gap left by his training, which spanned the world, has been felt in many quarters.
Currently, Jim is retired in Portland, Oregon, and he is as excited as I am that his Soft Selling Sales Training
is being offered once again to business owners and sales professionals who are responsible for generating revenue but don't want to compromise their values to make a buck.
I feel tremendously honored that Jim has entrusted me with the sacred task of bringing his work to my circle, and I can hardly wait for the benefits of his techniques to begin manifesting in the lives and businesses of my clients!
Jim Lorentzen's Soft Selling Sales Training
begins June 16, 2011 at 9:30 a.m. at the SoHo Marketing Institute. Read more about Jim Lorentzen's Soft Selling Sales Training